We pour our hearts, souls, and passion into every aspect of a project, crafting it with a strong commitment to excellence

OUR PROMISE

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OUR OFFERINGS

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Our A La Carte service is ideal for couples who desire stunning floral arrangements for their wedding without the necessity of comprehensive services offered through our full-service option. It is a great fit for those looking for a streamlined planning process at an accessible price point. Ceremony flowers and other on-site installation pieces cannot be ordered à la carte.

· a la carte

Our team works closely with couples to translate their inspiration and share the nuances of their story through sculptural, artistic and bespoke floral designs for personals, ceremony, and reception. Choosing our full-service option provides complete creative direction, thorough project management, and tailored plans. On the big day, our team of designers will handle delivery, on-site styling, and breakdown with precise execution to ensure everything is perfect.
We also provide a curated selection of luxury floral vessels, decor, and candles available for rental.

Based in Miami + Worldwide

· full service FLORAL DESIGN

WEDDINGS

01.

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· Brand activations 
· Brand events
· Conferences 
· Product launch
· Retail store installations
· Restaurant installations
· Company anniversaries
· Community outreach events 
· Corporate meetings & events
· Press events

· a la carte

Our team collaborates closely with companies & brands to craft floral designs that are immersive, artistic and reflect their vision. Choosing our full-service option provides complete creative direction, thorough project management, and tailored plans. On the event day, our team of designers will handle delivery, on-site styling, and breakdown with precise execution to ensure everything is perfect.

We also provide a curated selection of luxury floral vessels, decor, and candles available for rental.

· full service FLORAL DESIGN

CORPORATE & BRANDS

02.

Our A La Carte service is ideal for clients who desire stunning floral arrangements for their event without the necessity of comprehensive services offered through our full-service option. It is a great fit for those looking for a streamlined planning process.

Our A La Carte service is ideal for clients who desire stunning floral arrangements for their event without the necessity of comprehensive services offered through our full-service option. It is a great fit for those looking for a streamlined planning process. on-site installation pieces cannot be ordered à la carte.

· a la carte

Our team collaborates closely with clients to craft floral designs that are immersive, artistic and reflect their vision. Choosing our full-service option provides complete creative direction, thorough project management, and tailored plans. On the event day, our team of designers will handle delivery, on-site styling, and breakdown with precise execution to ensure everything is perfect.
We also provide a curated selection of luxury floral vessels, decor, and candles available for rental.

· full service FLORAL DESIGN

PRIVATE EVENTS

03.

· Fundraisers & galas
· Birthday parties
· Engagement parties
· Baby showers
· Bridal showers 
· Holiday parties 
· Anniversary parties
· Graduation parties 
· Religious events
· Welcome parties 
· Rehearsal dinners 
· Private dinners

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EDITORIAL

04.

· Set design
· Photoshoots 
· Installations

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We offer fresh botanicals and creative designs through a custom corporate or home flower subscription service. Elevate your space with unique botanical displays and ever-changing arrangements, available on a weekly, bi-weekly, or monthly basis. We'll collaborate with clients to understand their brand, preferences, and budget, crafting a bespoke flower subscription service tailored precisely to their requirements.

SUBSCRIPTIONS

05.

· Private residences
· Hotels,
· Restaurants
· Offices
· Stores
· Spas
· Event venues

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+ Delivery + Set up

+ Week of the wedding

+ 1 month before

+ Design meeting

+ Proposal + contract

+ Initial consultation

Once we receive your inquiry, you will receive a welcome email from us with our questionnaire. Upon receiving your completed form, we will schedule an initial consultation call

+ Inquire

+ Delivery + Set up

+ Week of the wedding

+ 1 month before

+ Design meeting

+ Proposal + contract

During our call, you will provide us with your creative vision. Our lead designer will gather more details and share what you can expect from Primrose Floral Co.  

+ Initial consultation

+ Inquire

+ Delivery + Set up

+ Week of the wedding

+ 1 month before

+ Design meeting

After our call we will conduct a bit of research and create a custom floral mood board and itemized quote for your review with an opportunity to reconnect on any revisions that may be necessary.

+ Proposal + contract

+ Initial consultation

+ Inquire

+ Delivery + Set up

+ Week of the wedding

+ 1 month before

Contract is signed, and your date is on our calendar! 2-3 months before we will schedule a time to meet and further discuss your designs. We will then prepare a full floral proposal showcasing full mood boards, color palettes, rentals, renderings and more. Once approved, this will serve as a guide for your final designs. This is also when walk throughs, and floral mock ups happen over a coffee (or wine)

+ Design meeting

+ Proposal + contract

+ Initial consultation

+ Inquire

+ Delivery + Set up

+ Week of the wedding

Details are finalized! We’ll put the finishing touches to your designs and will confirm all final day-of plans to make sure we are ready to go. 

+ 1 month before

+ Design meeting

+ Proposal + contract

+ Initial consultation

+ Inquire

+ Delivery + Set up

+ Week of the wedding

We’ll receive and process the flowers by providing expert care and get everything in order. At this point in production, our team if coordinating final details, packing inventory producing floral arrangements and seeing the event through completion.

+ 1 month before

+ Design meeting

+ Proposal + contract

+ Initial consultation

+ Inquire

+ Delivery + Set up

+ Week of the wedding

The long-awaited day has finally arrived. Our team will arrive at your location and set up all floral items and installations. Once the event concludes, our team will return at the end of the evening to strike flowers and rentals.

+ 1 month before

+ Design meeting

+ Proposal + contract

+ Initial consultation

+ Inquire

The Full-Service Experience

We hired Primrose for our wedding in February 2024 and the outcome was truly beyond my expectations!  The guests were blown away and I even had people reach out that didn’t attend saying they were the most gorgeous flowers they had ever seen at a wedding (see photos for yourself).

Stephanie is also an absolute pleasure to work with and I’m so appreciative of all of her hard work. If you’re looking for arrangements and experience that is special, unique, beautiful beyond measure, and not cookie cutter - look no further!! I would recommend Primrose to anyone!

CHELSEA + SAM – FAIRCHILD BOTANICAL GARDENS

"Stephanie & her team at Primrose truly unmatched in the Miami floral market!"

TESTIMONIAL

CLIENT

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BASED IN MIAMI, FLORIDA